Nov 2025
We discovered a tool that lets us validate ideas before investing months in development. Here's how we used it with a client who didn't believe us.
A year ago, a client came with an idea for a booking platform. Limited budget, needed to validate the concept. We told them: "In two weeks you'll have a functional MVP". They looked at us as if we were mad. Five people were going to do in two weeks what a large agency quoted at three months.
Lovable was the tool that made that promise possible. Michael discovered it first and showed us on a Monday. By Wednesday we already had a functional prototype of the client's project. Within hours we generated a navigable application with authentication, database and the main views. Ludmi layered design on top and it looked presentable.
Our flow: first we define the core functionality with the client. Then Michael builds the main components in Lovable. Ludmi reviews the design and adjusts styles. I coordinate and validate that the user experience makes sense. Juli contributes if any custom graphic elements are needed. It's a small team but everyone touches a key part.
But be careful (and this is key): Lovable doesn't replace what Michael does. What it does is give you a functional starting point you can show to investors, test with real users, or use as a reference for the final build. It's the difference between talking about an idea and showing an idea.
The booking platform client validated their concept in 3 weeks, secured investment and now we're building the final version with a more robust stack: Michael on development, Ludmi on design, Susi creating the onboarding videos for users. Without that quick MVP, they'd probably still be in the "someday I'll do it" phase.
For agencies like ours, Lovable became a sales tool as well. When a client has doubts, we show them a functional prototype at the first follow-up meeting. That builds trust, accelerates decisions and sets us apart from agencies that only show PDFs with wireframes.