Google Trends is a service that shows how often certain terms are searched on the Internet. Discover how to use it for your business.
There are different tools and methods when planning keywords for your business. You can use the Google Trends keyword planner, and even analyse the competition among websites that already rank for your target keywords. In this article, we'll talk about how to use Google Trends for your business.
How to use it: Google Trends is a service that shows how often certain terms are searched on the Internet. It can be used to measure the popularity of search terms over time or to compare the relative popularity of several search terms at once.
The process: the interface is very simple. Type the term you want to search in the search box and Google Trends will show a graph with search interest over time. You can also compare multiple terms, filter results by country, category and time period, or search for a term in different categories like news, images or shopping.
Important: if you use it for business purposes, keep in mind that the data is based on Google searches and may not be representative of the entire population. The data is based on a limited time period, and the results are relative: a trending term may still have a low absolute number of searches.
In conclusion, Google Trends is a good way to get an idea of how often people search for your target keywords. You can use this information to help plan your campaign and determine whether there is enough interest in your product or service to make it worth targeting that particular keyword.